NAKED POPPY

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BRAND STRATEGY. BRAND VOICE + COPY. ART DIRECTION. 
WEB DESIGN. PACKAGING. SOCIAL STRATEGY.

How we gave an industry
leader its start

Female-founded venture-darling, NakedPoppy approached us to develop a brand identity, packaging and look that would change the face of clean beauty. We created a digital journey for them that delivered on their unique AI capabilities, messaging that empowered and connected with today’s female consumer and a logo and packaging that’s showing up on pages and feeds of the industry’s best. The work we did together led NakedPoppy to raise $4M in Series A funding and their first namesake product has been a huge success too, getting featured in The Cut, on the Today Show and on Allure’s Top Clean Products list.

Naked Poppy animated logo
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leaning-eyeliner
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experiential branding for Naked Poppy product box
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white-eyeliner
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