BELCAMPO

BRAND IDENTITY REFRESH. BRAND STRATEGY. MESSAGING.
COLLATERAL. SOCIAL ADS. PACKAGING. MARKETING.

How we cooked up a category-defining brand for an industry challenger

Belcampo knows that what is good for our animals and the planet, is good for our health too. We created an identity and voice that celebrated Belcampo’s challenger brand status as the approachable and inspiring revolutionaries. Since their rebrand, Belcampo has become a leading voice promoting regenerative agriculture in a digestible and inspiring way—from farm to burger stand to fine dining restaurant.