AMASS

BRAND STRATEGY. BRAND IDENTITY. PACKAGING.
COLLATERAL. PHOTOGRAPHY DIRECTION. LOGO

How we crafted a liquor brand that shakes up tradition

When serial entrepreneur, Mark Lynn, approaches you to create the world’s first nomadic distillery and liquor brand made with co-creation—our bread and butter—in mind, there’s nothing to do but say cheers. Starting with an iconic bottle, we created a brand that has become a must-have in the best bars and bar shelves across the country. The Amass brand has since been featured in The New York Times, Interior Design Magazine, Wallpaper, Cool Hunting as one of the hottest brands in the beverage space.